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LONDON, UK, Redmond WA, – 2 March, 2009 - MPC Data, a Microsoft Windows Embedded Gold Partner, announced today that it that has been selected as an official Microsoft Auto training partner under a new initiative launched by Microsoft.
Microsoft Auto is an industry leading platform specifically designed to enable in-vehicle infotainment experiences and connected services. Automotive manufacturers and tier-1 suppliers around the world, including Ford, Hyundai-Kia, and Fiat have recognized the benefits of Microsoft Auto in reducing product development risk and time to market, and delivering unique and innovative in-car experiences to consumers.
“The growth in adoption and the breadth of solutions on the Microsoft Auto platform has created more demand for technical training” said Kunju Kothari, Director of Business Development at Microsoft, “MPC Data’s proven track record of providing training and product development services for Microsoft Auto in Europe and North America make them a clear choice for our new training partner program.”
MPC Data’s expertise with Microsoft Auto is based on substantial Windows CE experience as well as from extensive work on real-world Microsoft Auto product development. They have worked closely with Microsoft to develop support for the Microsoft Auto platform on the Texas Instruments Jacinto 1 and Jacinto 2 reference hardware, including implementation of multi-zone audio and routing support, integration of DSP-based codecs, and performance optimisation. They have also worked with European tier-1 automotive suppliers to create Microsoft Auto based multimedia systems.
Steve Harper, MPC Data’s CEO said:”We are delighted that Microsoft have selected us as Microsoft Automotive training partners. It is great recognition for the skills of our teams, both here in Europe and at our new offices in Redmond, WA. We will be working hard to bring the benefits of Microsoft Auto to a broader range of OEMs.”
About MPC Data
MPC Data is a leading turnkey design house providing complete system and software custom design, as well as training and consultancy services. MPC Data offers services in hardware and software engineering especially in consumer environments with a strong emphasis on embedded and/or real-time developments. With many years of experience in Windows Embedded, Embedded Linux and RTOSs, and thanks to its close partnerships with Microsoft and leading semiconductor vendors, MPC Data is the key partner for OEMs, offering consultation, software/hardware design and integration services from proof of concept to volume production. MPC Data has offices in Europe and the USA.

LONDON, UK, Redmond WA, – 11 February, 2009
MPC Data, a Microsoft Windows Embedded Gold Partner and TI Authorised Services Provider (ASP) today announced the immediate availability of a new Windows Embedded CE 6.0 R2 Board Support Package for TI TMS320DM355 ARM926EJ-S based multimedia microprocessor.
The BSP contains full production Codecs that work seamlessly with the Windows CE BSP running on the ARM core, using a custom Codec Engine developed by MPC Data.
This BSP and custom Codec Engine has been fully developed by MPC Data and targets the low cost TI DM355 EVM board. It supports many key features of the DM355 evaluation board, including the on-chip MPEG-4-JPEG co-processor (MJCP).
Binary evaluation versions and demonstration builds are available free of charge for customers to test and exercise the chip and BSP. The images can be loaded onto the EVM via a serial port and Ethernet without the use of a JTAG device. MPC Data provides the complete source code through a one-time, low cost, license fee without runtime royalties, for OEMs wishing to develop bespoke software for their own projects.
The DM355 processor consists of an integrated video processing subsystem, MPEG-4-JPEG co-processor (MJCP), ARM926EJ-S core and peripherals. The corresponding development tool, the DM355 Digital Video Evaluation Module (DVEVM) will help developers quickly and easily create low-cost portable, digital video devices with HD D1 video capability.
The fully-featured BSP covers all customer applications. As well as the custom Codec Engine the BSP includes all the drivers for the peripherals integrated in the DM355 on the DVEVM including NAND Flash, SD/MMC, NDIS 5.1 Ethernet, I2C, SPI, UART USB 2.0 Host, USB 2.0 Function and Display Controller as well as key features of the chip such as Advanced Power Management Framework and MJCP support.
About MPC Data
MPC Data is a leading turnkey design house providing complete system and software custom design. MPC Data offers services in hardware and software engineering especially in industrial environments with a strong emphasis on embedded and real-time developments. With many years of experience in Windows Embedded, Embedded Linux and RTOSs, and thanks to its key partnerships with Texas Instruments and Microsoft, MPC Data is the key partner for OEMs, by offering consultation, software and hardware design and integration services from proof of concept to volume production.
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Redmond, WA– November 19, 2008 – MPC Data today announced that it has signed an agreement with Emtrion GmbH, appointing MPC Data as the North American reseller for emtrion’s range of industrial strength embedded Single Board Computer products and services. Under this agreement MPC Data will promote and support emtrion’s Single Board Computer products including Starter Kits, Processor Core Modules and Peripheral Modules, as well as offering custom software and hardware services.
emtrion produce a range of high quality, high reliability embedded products, including systems based on Renesas’ SH3 and SH4 RISC family. These are backed up with a portfolio of Starter kits supporting Microsoft Windows CE, QNX or Linux to enable OEMs to get products to market quickly with minimal risk and effort. MPC Data is a Windows Embedded Gold Partner, Embedded Linux Specialist and QNX Partner Network Member, and is able to offer OEMs full software and hardware solution services around the Emtrion products.
“This agreement broadens our product and service offerings for the North American market. Having a strong range of embedded hardware and software solutions, coupled with our proven track record in Engineering Services will help OEMs bring new products to market quickly and efficiently,” said Steve Harper CEO, MPC Data.
“We have been working with MPC Data successfully for many years” said Dipl.-Ing. Dieter Baur, CEO emtrion “and this new co-operation will broaden our geographic coverage of OEMs and give well supported access to emtrion’s products in North America”.
Both emtrion and MPC Data are Platinum level Renesas Global Alliance Program members, with many years experience with Renesas’ SH range of RISC devices, enabling them to give in depth consultancy, support and services to Renesas customer.
About MPC Data
MPC Data provides services in software and hardware engineering especially in environments including automotive, mobile computing and phones, consumer electronics, medical products, industrial control and retail with a strong emphasis on embedded and/or real-time developments. With many years of experience in Windows Embedded CE, XP Embedded, Windows Mobile, MS Auto, Embedded Linux and RTOS, and thanks to its partnerships with Semiconductor vendors and Microsoft, MPC Data is the key partner for OEMs, offering consultation, software/hardware design and integration services from proof of concept to volume production.
About emtrion
Emtrion has developed a flexible concept for rapid prototyping, batch and mass production. These industrial boards and versatile developer kits operate in the fields of automation engineering, medical engineering, measurement and production. Emtrion is the partner of choice when it comes to high-quality and reliable high-end embedded systems designed with a long-term useful life in mind. Emtrion is a highly expert at designing embedded devices and is platinum Partner of Renesas and silver partner of Microsoft
Bothell, WA, - November 7, 2008 - Datalight announced today that it has added MPC Data to the company's worldwide reseller network. MPC Data is a leading embedded software development and system integration company, specializing in Windows Embedded, Embedded Linux and Real Time OS services and solutions.
"MPC Data has a reputation for flawless system integration, and we are delighted to offer their expertise to our UK customers," said Roy Sherrill, Datalight CEO. "Our products speed development time and improve performance for embedded products, two benefits MPC Data customers have depended on for years."
"For years our Windows Embedded and Linux customers have been asking for a solution that offers better performance and easier hardware integration," said Kevin Heawood, MPC Data Senior VP Strategic Development, "So we were very pleased when Datalight authorized us to sell RelianceTM and FlashFX Pro."
Reliance file system and FlashFX Pro flash media manager comprise the Datalight flash file system solution. Reliance was designed from the ground up for high reliability applications. Dynamic Transaction PointTM technology provides 100% immunity from file corruption, even after unexpected system interruption. Embedded applications can benefit from faster boot times that remain consistent for the life of the product, regardless of disk size. FlashFXTM Pro features pre-written support for over 200 flash parts, works with virtually any NAND controller, and features wear leveling, bad block management, and background compaction for unrivaled performance. Datalight flash file system products are also available on Linux and other operating systems.
Datalight, Inc. headquartered just north of Seattle, Wash., develops technologies to enable risk-free mobile data. Datalight file system and device driver software ensures reliability, performance and flexibility, and is used worldwide on many of today's most well-known devices. For more information, visit http://www.datalight.com/, call 800.221.6630 or visit blog at http://blog.datalight.com/
About MPC Data
MPC Data provides services in software and hardware engineering especially in environments including automotive, mobile computing and phones, consumer electronics, medical products, industrial control and retail with a strong emphasis on embedded and/or real-time developments. With many years of experience in Windows Embedded CE, XP Embedded, Windows Mobile, MS Auto, Windows Mobile, Embedded Linux and RTOSs, and thanks to its partnerships with Semiconductor vendors and Microsoft, MPC Data is the key partner for OEMs, offering consultation, software/hardware design and integration services from proof of concept to volume production.
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