London, 3rd March 2009 – MPC Data, a leading turnkey design house and systems integrator, together with Renesas Technology Europe have announced the launch of the Little Blue Linux range of professional embedded Linux software development kits (SDK’s). The first Little Blue Linux Professional SDK targets the popular low-cost RSK+7203 development kit from Renesas Technology Europe. Featuring a high performance 200MHz SH7203 from Renesas’ SH-2A microcontroller family and running the latest stable and royalty free Linux BSP and cross-development tools from MPC Data, the evaluation board and SDK offers a painless transition to embedded Linux. This combination is ideal for development teams accustomed to traditional highly integrated RTOS products in the industrial control and consumer electronics marketplace. Comprising a suite of professional software development kits and focused training courses, Little Blue Linux Is targeted towards embedded Linux based OEM products and supports a range of silicon platforms. Little Blue Linux is based on a host Debian distribution with an Eclipse based Igloo Integrated Development Environment (IDE) specifically tailored for embedded Linux development. Supporting interactive target debugging alongside full-featured production quality Linux board support packages (BSPs), the kits enable both experienced and first-time Linux developers accelerate product development by harnessing the best of open source software. Each professional development kit comes complete with build tools and custom BSP wizards to automate the task of generating target flash images by selecting system components to include and deploy to your device. Each Professional SDK developer seat purchased includes support from the Linux development experts at MPC Data. Dave Greenall, Systems Applications Group Manager at Renesas Technology Europe commented, “We are delighted to offer our silicon customers additional leading-edge embedded Linux OS support options through these production-ready SDK’s. The Linux development expertise, support and training offered by our Platinum Partner MPC Data makes embedded Linux a low-risk and cost effective design solution for our customers.” Phil Buckley, MPC Data’s Linux Embedded Business Group Director added “MPC Data has incorporated many years of professional Linux expertise into a comprehensive and stable SDK platform saving both developer time and end-product cost through royalty-free runtime licensing. Our goal has been to offer a low-cost, hassle-free and full-featured development environment that drives the adoption of embedded Linux in OEM products. We have given our SDK customers the tools that we use to make their product development easier.” For details of forthcoming embedded Linux training seminars or to obtain a free evaluation SDK CD visit the Renesas distributors Glyn GmbH and MSC GmbH at the Embedded World 2009 conference in Nuremberg, Germany 3rd to 5th March. The professional version of the Little Blue Linux SDK for the Renesas RSK+7203 will be available early Q2 09. A free evaluation version of the RSK+7203 is available now for download through the www.littlebluelinux.com website or in CD format direct from MPC Data on request. ++Ends About MPC Data MPC Data, a Renesas Platinum Global Alliance Partner is a leading turnkey design house in complete system and software custom design. With their European headquarters in Trowbridge UK and North American offices in Redmond WA, MPC Data offers services in hardware and software engineering especially in industrial environments, with a strong emphasis on embedded and/or real-time developments. With many years of experience in Windows Embedded, Embedded Linux and RTOS, and thanks to its partnerships with Renesas and Microsoft, MPC Data is the key partner for OEMs, offering consultation, software/hardware design and integration services from proof of concept to volume production. For further information on Little Blue Linux products, please visit www.littlebluelinux.com and for details of our systems integration services visit www.mpcdata.com. About Renesas Technology Corp. Redmond, WA– November 19, 2008 – MPC Data today announced that it has signed an agreement with Emtrion GmbH, appointing MPC Data as the North American reseller for emtrion’s range of industrial strength embedded Single Board Computer products and services. Under this agreement MPC Data will promote and support emtrion’s Single Board Computer products including Starter Kits, Processor Core Modules and Peripheral Modules, as well as offering custom software and hardware services. emtrion produce a range of high quality, high reliability embedded products, including systems based on Renesas’ SH3 and SH4 RISC family. These are backed up with a portfolio of Starter kits supporting Microsoft Windows CE, QNX or Linux to enable OEMs to get products to market quickly with minimal risk and effort. MPC Data is a Windows Embedded Gold Partner, Embedded Linux Specialist and QNX Partner Network Member, and is able to offer OEMs full software and hardware solution services around the Emtrion products. “This agreement broadens our product and service offerings for the North American market. Having a strong range of embedded hardware and software solutions, coupled with our proven track record in Engineering Services will help OEMs bring new products to market quickly and efficiently,” said Steve Harper CEO, MPC Data. “We have been working with MPC Data successfully for many years” said Dipl.-Ing. Dieter Baur, CEO emtrion “and this new co-operation will broaden our geographic coverage of OEMs and give well supported access to emtrion’s products in North America”. Both emtrion and MPC Data are Platinum level Renesas Global Alliance Program members, with many years experience with Renesas’ SH range of RISC devices, enabling them to give in depth consultancy, support and services to Renesas customer. About MPC Data MPC Data provides services in software and hardware engineering especially in environments including automotive, mobile computing and phones, consumer electronics, medical products, industrial control and retail with a strong emphasis on embedded and/or real-time developments. With many years of experience in Windows Embedded CE, XP Embedded, Windows Mobile, MS Auto, Embedded Linux and RTOS, and thanks to its partnerships with Semiconductor vendors and Microsoft, MPC Data is the key partner for OEMs, offering consultation, software/hardware design and integration services from proof of concept to volume production. About emtrion Emtrion has developed a flexible concept for rapid prototyping, batch and mass production. These industrial boards and versatile developer kits operate in the fields of automation engineering, medical engineering, measurement and production. Emtrion is the partner of choice when it comes to high-quality and reliable high-end embedded systems designed with a long-term useful life in mind. Emtrion is a highly expert at designing embedded devices and is platinum Partner of Renesas and silver partner of Microsoft Bothell, WA, - November 7, 2008 - Datalight announced today that it has added MPC Data to the company's worldwide reseller network. MPC Data is a leading embedded software development and system integration company, specializing in Windows Embedded, Embedded Linux and Real Time OS services and solutions. "MPC Data has a reputation for flawless system integration, and we are delighted to offer their expertise to our UK customers," said Roy Sherrill, Datalight CEO. "Our products speed development time and improve performance for embedded products, two benefits MPC Data customers have depended on for years." "For years our Windows Embedded and Linux customers have been asking for a solution that offers better performance and easier hardware integration," said Kevin Heawood, MPC Data Senior VP Strategic Development, "So we were very pleased when Datalight authorized us to sell RelianceTM and FlashFX Pro." Reliance file system and FlashFX Pro flash media manager comprise the Datalight flash file system solution. Reliance was designed from the ground up for high reliability applications. Dynamic Transaction PointTM technology provides 100% immunity from file corruption, even after unexpected system interruption. Embedded applications can benefit from faster boot times that remain consistent for the life of the product, regardless of disk size. FlashFXTM Pro features pre-written support for over 200 flash parts, works with virtually any NAND controller, and features wear leveling, bad block management, and background compaction for unrivaled performance. Datalight flash file system products are also available on Linux and other operating systems. Datalight, Inc. headquartered just north of Seattle, Wash., develops technologies to enable risk-free mobile data. Datalight file system and device driver software ensures reliability, performance and flexibility, and is used worldwide on many of today's most well-known devices. For more information, visit http://www.datalight.com/, call 800.221.6630 or visit blog at http://blog.datalight.com/ About MPC Data MPC Data provides services in software and hardware engineering especially in environments including automotive, mobile computing and phones, consumer electronics, medical products, industrial control and retail with a strong emphasis on embedded and/or real-time developments. With many years of experience in Windows Embedded CE, XP Embedded, Windows Mobile, MS Auto, Windows Mobile, Embedded Linux and RTOSs, and thanks to its partnerships with Semiconductor vendors and Microsoft, MPC Data is the key partner for OEMs, offering consultation, software/hardware design and integration services from proof of concept to volume production. About MPC Data Limited About SiTel Semiconductor BVSiTel Semiconductor BV was established in June 2005, following a management buy-out from National Semiconductor Corporation. Headquartered in ‘s-Hertogenbosch, The Netherlands, SiTel is a fabless IC manufacturer with design centers in The Netherlands and Greece along with regional sales offices in Hong Kong, Japan and the U.S. The company specializes in the design, manufacturing and marketing of high-performance CMOS solutions for digital cordless and corded communication and is the world’s number one DCT supplier for cordless voice, real-time data and VoIP.For more information, visit www.sitelsemi.com -ends - MPC Data and Renesas Technology Europe announce Little Blue Linux development kits 03/03/2009

Renesas Technology Corp. is one of the world's leading semiconductor system solutions providers for mobile, automotive and PC/AV (Audio Visual) markets and the world's No.1 supplier of microcontrollers. It is also a leading provider of LCD Driver ICs, Smart Card microcontrollers, RF-ICs, High Power Amplifiers, Mixed Signal ICs, System-on-Chip (SoC), System-in-Package (SiP) and more. Established in 2003 as a joint venture between Hitachi, Ltd. (TSE:6501, NYSE:HIT) and Mitsubishi Electric Corporation (TSE:6503), Renesas Technology achieved consolidated revenue of 951 billion JPY in FY2007 (end of March 2008). Renesas Technology is based in Tokyo, Japan and has a global network of manufacturing, design and sales operations in 17 countries with 26,800 employees worldwide. For further information, please visit http://www.renesas.com
Headquartered in Buckinghamshire, UK, Renesas Technology Europe has offices in Denmark, Finland, France, Germany (3 offices), Italy, Spain, Sweden and Turkey, and representation via related companies in the Czech Republic, South Africa, Russia and Israel.
In Europe, Renesas focuses on automotive (control, networking, infotainment), wireless (GSM, CDMA and Bluetooth), smart card and microcontroller applications such as white goods, motor control, metering, energy management, building security and healthcare. It employs over 150 engineers to develop solutions for the European market and to assist customers with application development. Renesas is a leading supplier of smart card ICs in Europe. Europe is the world’s largest market for automotive electronics and microcontrollers, and is the region of most design influence for wireless electronic products. Feedback from customers in Europe has great influence on Renesas’ product development.
For further information, please visit http://www.renesas.com or for Europe visit http://www.renesas.euMPC Data appointed as emtrion's Single Board Computer solution reseller for North America 19/11/2008
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Top UK Systems Integrator Joins Datalight Reseller Network 18/11/2008
About Datalight
MPC Data Announces Software Partnership with SiTel Semiconductor BV 05/06/2008
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µCLinux is a small footprint, low resource version of the popular Linux kernel for processors without a memory management unit (MMU). MPC Data performed a ‘ground-up’ port of µCLinux 2.6.19 to the CR16C+ architecture together with supporting µCLibc library and BusyBox using the new GCC tool-chain from National Semiconductor. SiTel engineers worked closely with MPC Data to integrate their latest SIP stack with the platform.
Mark de Clercq, Product Marketing Manager, SiTel Semiconductor BV comments: “SiTel set very aggressive timescales for the introduction of its VoIP platform into the market. We would not have been able to meet these timescales without the technical expertise and professionalism demonstrated by MPC Data and we are proud to welcome them as a software development partner. It has been a great team effort.”
“Porting Linux to any 16-bit core architecture is always going to be a technical challenge but one which we are very familiar with, this being our 3rd µCLinux port. We overcame some significant challenges along the way, particularly with the implementation of posix threads and runtime symbol relocations. We are very pleased with the cache optimisations we achieved to deliver kernel performance comparable to that of currently available standard 32-bit RISC processors. We pride ourselves on the stability of the BSP and tools we developed to meet the high standards demanded by SiTel.” added Phil Buckley, MPC Data’s Linux Embedded Business Group Director.
The µCLinux platform and toolchain for the SiTel SC14450 is available immediately through SiTel Semiconductor BV bundled with the recently announced Enterprise VoIP Development Kit.
More information on MPC Data can be found at www.mpc-data.co.uk
MPC Data is a leading turnkey design house in complete system and software custom design. MPC Data offers services in hardware and software engineering especially in industrial environments, with a strong emphasis on embedded and/or real-time developments. With many years of experience in Embedded Linux, MPC Data are a key partner for OEMs, offering consultation, software/hardware design and integration services from proof of concept to volume production. For further information, please visit www.mpc-data.co.uk
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